Disney X Coach
Disney X Coach 360 degree marketing campaign.
Art Direction, Design & Illustration
Role: Art Director, Lead Designer
Credit: Monica Kim (Senior Designer), Gary Petersen (Photographer)
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CONCEPT POSITIONING
The bright trills of birdsong. The rustle of a turning page. The chime of a grandfather clock. Sounds are evocative. They make our memories stir, transporting us back to our happiest moments. In this concept, we capture these feelings of comfort and joyful nostalgia with meaningful sound cues that connect us to the beloved Disney characters of our childhoods.
Campaign Images
Homepage & Product Landing Page
In-Store Wallbays & Cubes
Evite & Digital Thank You Card